%0 Journal Article %A Kevin Grundy %A Burton G. Malkiel %T Reports of Beta's Death Have Been Greatly Exaggerated %D 1996 %R 10.3905/jpm.1996.409557 %J The Journal of Portfolio Management %P 36-44 %V 22 %N 3 %U https://jpm.pm-research.com/content/iijpormgmt/22/3/36.full.pdf