PT - JOURNAL ARTICLE AU - Hersh Shefrin AU - Meir Statman TI - Making Sense of Beta, Size, and Book-to-Market AID - 10.3905/jpm.1995.409506 DP - 1995 Jan 31 TA - The Journal of Portfolio Management PG - 26--34 VI - 21 IP - 2 4099 - https://pm-research.com/content/21/2/26.short 4100 - https://pm-research.com/content/21/2/26.full